Serenity Dev Identity

A lean foundation for a technical, precise, and distinctive brand.

This presentation defines Serenity Dev's visual core across four parts: symbol, logo, colors, and typography.

Serenity Dev symbol

01

Symbol

The symbol is built from two complementary readings: the green mass carries the ā€œSā€, while the pink mass resolves the ā€œDā€. Together, they create a more distinctive signature than a purely geometric or purely literal mark.

02

Logo

The primary lockup pairs the symbol with the wordmark in a format suitable for LinkedIn, simple landing pages, and digital materials.

Serenity Dev
Serenity Dev

03

Colors

The palette combines selective energy with a neutral base. Green and pink carry the brand signature. The neutrals support legibility and application.

Tropical Mint

#17E0A4

Wild Strawberry

#F54081

Jet Black

#1F2933

Cool Steel

#94A3B8

Parchment

#F3F1EE

04

Typography

Russo One gives the wordmark rigidity and presence. Manrope supports the rest of the identity with legibility, neutrality, and rhythm.

Brandmark

Serenity Dev

Russo One

Support

Clarity, judgment, and reliable execution.

Manrope

05

PNG Exports

Ready-to-save PNG variants for quick use across profiles, decks, mockups, and other digital applications.

06

Big PNG Exports

Large square PNG variants for cases where a centered mark works better than the smaller PNG export grid.